An evening at Seiko in Frankfurt am Main

On May 20, 2016, Seiko invited an exclusive event to its largest boutique in Frankfurt am Main, Europe-wide. With an aperitif and a bite to eat, the visitors first took a look at the clocks of the current collection. In the process, the expert boutique staff was always on hand to advise the approximately 40 participants. On request, each model could be taken from the display cases to place the watch directly on the wrist.

After every guest had the opportunity to examine the Seiko watches, Seiko-Germany CEO Frank Deckert presented the novelties and innovations featured on the Baselworld 2016. The focus was on the Grand Seiko Collection – The luxury series of the Japanese watch brand. This will be extended to include a new sports Watch series with four limited models: the Black Ceramic Limited edition. These watch models combine an interior housing made of titanium and exterior housing with black ceramic bezel. Thus, the customer expects not only a lighter, but also a particularly scratch-resistant timepiece. Inside, the spring-drive caliber is built with GMT function, which allows the reading of a second time zone. Two of the four variants also feature a chronograph function.

Also the novelties of the Propex and the Astron series with GPS solar technology were presented. The absolute highlight of the evening was the presentation of the Prediction collection. This has been available almost exclusively in Japan, but will also be available in Germany from September 2016 in a limited edition. The special features of these automatic clocks are the dials: a model has a bright enamel dial made according to Japanese craftsmanship, the other a hand-painted black lacquer dial. At the end, the visitors to the Seiko event had the opportunity to create some of the models presented on the spot. Only after each customer was able to see the new timepieces and no more wishes were left open did the evening end. If you also want to experience the novelties of the watch world live in the future, sign up now for the newsletter. As soon as another event is planned, you will be informed as one of the first. A

Tags: grand seiko, IBG Exclusive, Seiko, Seiko Astron, Seiko prediction, Seiko Propex